Superman Action Packs were released by Fleer/SkyBox International in September 1996. The collection features characters from Superman: The Animated Series designed by Bruce Timm and James Tucker. Character models from the Superman: The Animated Series Style Guide were illustrated by Erik Doescher and Mike DeCarlo. The cartoon debuted as a WB! Network primetime movie on September 6, 1996. The animated series aired on the Kids' WB network until February 12, 2000.

Actor Tim Daly provided the voices of Clark Kent, Superman, and Bizarro. Daly reprised the role for the 2002 video game Superman: Shadow of Apokolips. Tim Daly later voiced Superman for the direct-to-video releases Superman: Brainiac Attacks (2006), Superman/Batman: Public Enemies (2009), Superman/Batman: Apocalypse (2010), and Justice League: Doom (2012). 

There are 48 packs in each box. Every pack contains two "Brainiac Attack" adventure game cards, two die-cut "Pop-Outs," a puzzle card, a coloring card, and a gum card. Randomly inserted decals promote the Superman Collectible Stickers set released in 1996 by Panini and SkyBox.

"Brainiac Attack" cards form a 12-piece puzzle that functions as an activity board game. The base card backs contain "Power Feat" challenges for players to complete during gameplay.

One of six black-and-white coloring cards is included with each pack.

The die-cut character "Pop-Outs" are used as game pieces for each player. There are twelve different "Pop-Outs" to collect.

 

 

The back of each puzzle piece is numbered for players to randomly draw, similar to a dice roll. There are six different puzzle cards to collect.